December, 2009
Dubai-based solutions firm creates unique identity for Aussie inbound specialist.
Illusions Online has signed a
deal with Australian inbound
tour operator Lawand Tourism,
which will see the Dubai based
technology specialist
provide the travel firm with
a complete seamless front and
back-office system.
The booking engine Illusions
has created for Lawand,
an operator that has its own
permanent regional marketing
and support office in
Dubai and a marketing liaison
office in Riyadh, has
its own “unique identity”
according to Illusions Online
CEO Faisal Memon.
“There are so many DMCs using Illusions that we need
to make sure that each solution
we provide is different,”
he explained. “What we
have done is create a unique
identity [for Lawand] in
terms of the colours,
the themes and the
brand. We have done
something similar
for [UAE DMC)
SNTTA.” Memon
continued: “We
are taking the
systems of
these operators
to the next level
with XML.”
He explained
that this involved
seamlessly linking DMCs to their clients so that
all booking systems were in
sync through interfacing.
Lawand Tourism’s solution,
he added, also included
crucial elements such as
product management and
pricing, in addition to the
booking tools.
“They have also gone for
B2C, as well as B2B solutions,”
Memon said.
The roll out of the Illusions
system will be completed
in phases, starting with the
back office system to include
product loading that is based
in Bangalore, India.
Once up-and-running, it
will be pitched to individual
agents within the Gulf who wish to interface their booking
systems with Lawand.
In other Illusions news, the
firm won the coveted World’s
Leading Travel Technology
Provider accolade at the
World Travel Awards in London
on November 8.
Memon said he wasn’t
surprised to win the award,
which is usually given to one
of the four GDS providers.
“The GDS aren’t doing anything
new at the moment and
there is no one else,” he said.
The firm has also revealed
that Al Rais Travel has finally
gone live with its GTA interface
so all of the wholesaler’s
inventory is now available to
Al Rais travel consultants.
Source: Arabian Travel News
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Illusions Online appoints sales management team in Asia
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Illusions Online finalises triple whammy DMC Mega Deal
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Illusions Online wins the Fast 50 award
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Illusions online in triple whammy agency deal first
June, 2011
Illusions Online scores mega deal with influential Asian DMC
May, 2011
Interview with Faisal & Nassif Lawand at ATM 2011
May, 2011
Illusions launches OnDemand
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Illusions wins the Oscar of the Travel Industry, yet again!
May, 2010
Illusions never stands still
March, 2010
Illusions bags Lawand Tourism account
December, 2009
Get your head in the clouds
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Interview with Faisal Memon at World Travel Market 2009
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Illusions proves to be the best
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Illusions Online - Set to take over the world
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SNTTA seeks competitive edge with Illusions
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Illusions New Recruits
1 July, 2009
ATN Interview with John Flower
22 June, 2009
Illusions wins the Oscar of the Travel Industry
5 May, 2009
Illusions nominated for ME’s Leading Travel Technology Provider
20 April, 2009
Talking Techno - MeetME Magazine
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Buffalo Tours inks deal with Illusions
17 April, 2009
Interview by TRAVDEX at ITB Berlin 09
March 23, 2009
Illusions Online review on ITB Berlin
11-15 March, 2009
Agents urged to switch to cloud computing
Feb 23, 2009
Illusions @ TTS - Post show review
10-11 February, 2009
Arabian Travel News interviews Faisal
Feb 9, 2009
Illusions @ TTS
February, 2009
Al Rais buys into Illusions
Jan 7, 2009
Al Rais Travels selects Illusions
January 2009
Illusions inks deal with NewWorld Travel
December, 2008
New World Travels implements Illusions
11th November, 2008
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