Dubai, UAE, 1 September 2009
UAE Market Leader in providing Travel Services boosts yet another business.
Illusions Online, pioneer of the world’s first browser-based tour operator system, has been selected by SNTTA (Sharjah National Travel and Tourist Agency) Emir Tours to facilitate its Business Processes in November last year, goes live.
Illusions award-winning browser-based solution offers a complete product management, pricing and reservations system, Internet booking engine, powerful XML/Web service, integration capabilities with partners and suppliers, and reporting and business intelligence framework.
Says Illusions Online CEO Faisal Memon: “Illusions Online is actually nurturing the customer database, providing vital project management and ongoing support.”
Vijay Raman, Senior Manager of Finance & Administration and Project Manager at SNTTA Emir Tours says:
“The back bone of FIT business segment is contracting allocation management and tariff. Amongst the softwares we had evaluated, Illusions scored the highest in all these modules.”
Raman has seen great improvements in the efficiency of reservations agents: “We can capture more rules as part of the contracting and product management, so it’s a breeze for the team to enter bookings… Faisal Memon the CEO of IOL, we believe, has the potential and seriousness to take his company forward”
He also adds: “We believe that we have found the right software and vendor who have the potential to be in step with the growing needs of our company and this industry.”
Sharjah based SNTTA Emir Tours has chosen Dubai based IT solutions provider, Illusions, to build a system that it believes will run its FIT business most efficiently. "All our partners have been asking for this system and the same must be true of our competitors - so it definitely gives us an edge," said SNTTA senior general manager David Milican.
"It is also very user friendly, which helps us to encourage new partners to consider adopting the system."
Milican added the technology would give SNTTA "total flexibility in revising and implementing business decisions quickly."
"This will provide the cutting edge, even in volatile markets," he said.
The system will allow users to give immediate answers to clients as it works in real time offering instant rates and confirmation. It will also ensure maximisation of the available room allocation.
The backbone of the FIT business segment is contracting, inventory management and tariff fixing. The new technology has very robust modules for managing all these areas." Milican added.
A travel professional looking for use the system can first visit a test site to learn how it system works.
They are given a login and password allowing them full access to book hotels, transfers and excursions. The system automatically generates invoices, client itineraries and vouchers.
"Technology (such as this) is the future of the travel industry globally,” said Milican. "In these very difficult times, effective use of technology can only help companies optimise services, increase efficiency and there by increase revenues."
Source: Arabian Travel News, September 2009
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